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London
United Kingdom

I am a strategy director with experience in all stages of brand strategy and execution. I work with CEO's on the future of their business, and I bring brands to life through tailored content. Whatever you need. I am based in London, but can work wherever you and your clients are.

 

 

Archive

April 2008 - November 2013

10 Films from the 80s and 90s illuminate today's tech glossary

Camilla Grey

1. Start-ups
Ghostbusters - four guys with varying skillsets develop a unique hardware solution in order to improve city life. A distinct tag line helps them go viral.



2. Sheryl Sandberg's "lean in" culture
Working Girl - With "a head for business and a bod for sin", Tess discovers what she's capable of when she's "not afraid".



3. Crowd-funding
Empire Records - A group of music store employees offer perks of badges and booze to the general public in a bid to raise enough cash to "Damn the man" and "Save the Empire".



4. VC Funding
Wall Street - a bright young whipper snapper gets the investment he needs, but discovers only too late that the provision of lunch was not included in the small print.



5. Beta Testing
Jurassic Park - A potentially game-changing new experiential start-up selects a small group for Beta testing. They don't make it to SXSW



6. Google Glass
They Live - A drifter discovers that the ruling class are in fact aliens managing human social affairs through the use of a signal on top of the TV broadcast, concealing their appearance and subliminal messages in mass media. #ifihadglass



7. Rapid Prototyping
Home Alone - a child genius creates a self-inflicted bootcamp and uses iterative development techniques to innovate simple solutions to petty crime.



8. User Experience
Weird Science - two cyberneticists build a humanoid robot with a focus on user needs.



9. Quantified Self
Groundhog Day - By tracking himself over a length of time and assessing the data, Phil is able to improve relationships and lead a better lifestyle.



10. Aquihiring
ET - A foreign entrepreneur recruits an entire team of American specialists to help overcome serious logistical and communication issues.