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London
United Kingdom

I am a strategy director with experience in all stages of brand strategy and execution. I work with CEO's on the future of their business, and I bring brands to life through tailored content. Whatever you need. I am based in London, but can work wherever you and your clients are.

 

 

Archive

April 2008 - November 2013

Camillastore

Tribes at War

Ok, I'm going to say something rather controversial now and, I'm sure, deep down, it represents some deep-founded resentment and jealousy that links way back into my Clapham-based childhood. Nevertheless, here goes. I have a serious problem with Shoreditch-ites.

It's the 'I'm SOOOO different, just like everyone else' syndrome, previously the sole domain of goths and emos, but as I wandered around Old Street last Friday afternoon I began to feel that I would scream if I saw another trilby hat, another pair of pixie boots, or another 'vintage' checked shirt.

I held my tongue, spent nearly £10 on bagels and got the first Northern Line train out of there.